WELCOME TO SEASON 2 OF YOGA BIZ CAMP
I am so excited to kick of the year with Jennifer Pahl from Twist Yoga.
Jennifer gives some amazing tips on how to she runs her studio, what KPI's she tracks, how she gets students, how to retain students.
Put your headphones on, get your notebook out because this episode is packed with sound advise!
About Jennifer Pahl:
After many years spent dabbling in every fitness style known to womankind, Twist Yoga founder Jennifer Pahl literally ‘landed’ on the yoga mat with an injured shoulder and a body that can be described as anything but flexible. She was certainly not a traditionally "zen" person, but she immediately fell in love with how yoga made her feel.
It quickly became clear that yoga was more than just Jennifer’s personal passion — it was her calling. She wanted to share the incredible feeling of empowerment and presence she experienced from yoga with as many people as possible. So, she left her corporate career in finance behind to open Twist Yoga -a supportive studio providing yoga, meditation and functional fitness classes to the greater Portland community. Two years later, she launched Twist Your Workplace, providing corporate wellness solutions for American workplaces. Her students loved the in studio classes, but really wanted to be able to practice with the same amazing teachers from home or on the road. In 2018, she launched online classes at Twist Yoga Anytime.
When she’s not teaching, Jennifer can be found speaking at local events, writing for wellness magazines and blogs, traveling, and spending time with her two kids, husband, and two rescue dogs; Elmer and Dante. She is also a certified Mindbody Business Consultant, a Legacy Ambassador for Lululemon and is part of Mindbody’s One Champion network as a Board Member. She served six years on the board of the Lake Oswego Schools Foundation and a proud public school supporter.
STUDIO: TWIST YOGA
Lake Oswego, OR
> SHOW RESPECT
> FUEL HAPPINESS
> BE CURIOUSLY AUTHENTIC
> ALWAYS BE THE STUDENT
VIEW MICHAEL’S FREE YOGA ALLIANCE BUSINESS OF YOGA WEBINARS
(click on link in bio, don't forget to follow me and send me a DM saying Hi!)
> Finding Your Business Purpose: Mission, Vision Values
> Finding Your Ideal Yoga Student
> Pricing Your Yoga Offerings
MICHAEL JAY YOGA & CONSULTING
AND YOGA BIZ CAMP
Michael Jay is a yoga studio business consultant and podcast host with a background in marketing and over 13 years of experience owning a successful yoga studio. As a certified business consultant, Michael specializes in helping businesses open, purchase, and grow profitable and sellable yoga studios.
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